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German firms will streamline online login with a European bent

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Several German firms are taking a stab at a single login process for accessing different online services -- an approach that could compete with U.S. offerings. 

The companies, which include automaker Daimler, insurance provider Allianz and Deutsche Bank, among others, announced the joint effort on Monday. Their goal: to create a platform that revolves around a “master key” for users that can access sites and services across industries.

The platform will not only make online registration simpler, but also more secure, they said. To do so, the companies will incorporate top standards in data security, and comply with local European Union data protection laws.

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